Educational

We have worked with some of the renowned educational institutions in our region, including Denison University, The Ohio State University, Otterbein University, and Franklin University.

Global Fluency Institute Website
Global Fluency Institute Website
Global Fluency Institute Website
Global Fluency Institute Website
Global Fluency Institute Website

Columbus Council on World Affairs Global Fluency Institute Website

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This website was created with the team at the Columbus Council on World Affairs to help promote the organization’s Global Fluency Training and Global Scholars Diploma. Through these programs, CCWA educates professionals and high school students, respectively, on global fluency. The Global Fluency Institute brings these offerings to a national audience.

With a modular design, colorful graphics and bright imagery of people, the site successfully explains the ‘why,’ ‘what’ and ‘how’ of each program. It also features a calendar of upcoming events and an archive of The Global Report. The Global Fluency Quiz provides the user with an opportunity to test their own knowledge of the world—emphasizing the need for these trainings.

globalfluency.org

WordPress CMS

CCWA Website
CCWA Website
CCWA Website
CCWA Website

Columbus Council on World Affairs Website

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The Columbus Council on World Affairs website features a colorful, approachable design with large photos and segmented areas for detailed information. The translation functionality allows the user to switch between languages throughout the entire site, reflecting the Council’s commitment to cultural inclusivity. The calendar of events is categorized by program type and featured on the homepage. Upcoming events automatically become past events when the date has passed, which saves valuable time for the Council’s staff. The modular approach throughout the site allows for easy updates as the Council’s programs grow and evolve.

columbusworldaffairs.org

WordPress CMS

Columbus Council on World Affairs Sub-Brands

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Global Fluency Training and the Global Scholars Diploma are programs developed by the Columbus Council on World Affairs to educate professionals and high school students, respectively, on global fluency. The Global Fluency Institute was established by the Council to take these programs national. Ibel Agency developed sub-brands for each to help distinguish these programs and make them easily recognizable. The angular shapes making up an open circle link back to the Council’s brand while limited color palettes help to differentiate each sub-brand. These logos are used on their own and in conjunction with the logos of the local councils that sponsor these educational sessions across the U.S.

Urbana University Brand

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Urbana University was purchased in 2014 by Franklin University. In collaboration with Troy Research, Ibel Agency conducted comprehensive brand research and developed a new brand identity including brand persona, logo, stationery, brand standard guidelines and a visualized campaign. We brought the arches, an iconic structure on campus, from the existing logo but created a cleaner, more youthful look that easily fits in with the well-known branding of the Urbana sports teams. The brand was launched in 2015 with its new modernized look and tagline.

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