Soles4Souls is a non-profit social enterprise based in Nashville, TN. The organization's mission is to create sustainable jobs and provide relief through the distribution of shoes and clothing around the world. Ibel Agency worked with Soles4Souls on the communication hierarchy of the organization and applied an updated strategy to the redesign and development of a new website, which we still maintain.

Soles4Souls Website
Soles4Souls Website
Soles4Souls Website


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After working closely with the Soles4Souls team to develop a new communication strategy, Ibel Agency designed and developed the organization’s new website. This involved the creation of multiple responsive page templates with a modular approach. The integration of e-commerce was done using WordPress plugins and Soap API was automated to create and send digital shipping labels. Ibel Agency used colors and imagery to create effective calls to action for Soles4Souls.

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