Making Print Design Interactive
Posted on April 22, 2019
Augmented reality allows us to combine print and digital design in one piece. Users can scan a printed code with an app on their phone to reveal virtual content overlayed on top of the printed piece seen through the phone’s camera. As you can imagine, the possibilities for application are endless: showing growth impact by turning a printed graph into an animated one, transitioning photos into videos, adding website links to printed content, etc. For more examples of how this technology is used, check out this article by HubSpot.