The 2017 Annual Report built off of the previous year’s look and feel with strong imagery, pops of orange, modern charts and icons and a color-coded portfolio map. It features an introductory letter from Lisa Castillo, Merritt’s new president and affordable housing industry veteran, which reflects on the past and looks forward to the bright future of the organization.
Merritt Community Capital Corporation
Nonprofit & Government
8.5" x 11"
In 2017, Ibel Agency worked with Merritt to redesign their website with a fresh look and feel. The clean and responsive site uses beautiful large-scale imagery alongside short, bite-sized paragraphs to highlight Merritt’s exceptional service to the affordable housing industry. The company’s extensive portfolio is featured in a masonry layout, clearly organized by housing type, location and development partner.
Website Design & Development
Websites / Interactive
In 2018, the National Association of State and Local Equity Funds hosted its annual conference in Boston. Inspired by the liveliness of the city, our design features custom typography that portrays movement through the dynamic cityscape. The color palette used in the program and digital registration brochure reflects the nautical character of Boston’s oceanfront. We also created a Save the Date email, web assets and signage used at the event.
National Association of State and Local Equity Funds
Program: 8.5" x 11"
2018 marked the second year for the Columbus Black International Film Festival. We were proud to design the program for this event that the festival director calls “film activism.” The printed piece is designed at an easy-to-carry size that folds out to reveal the full schedule. White text on a black background references the credits of a movie and a hand-drawn texture expresses the authenticity of these original films.
Columbus Black International Film Festival
5.5" x 8.5" opens to 11" x 17"
The theme for the 2018 Dine. Drink. Dress. event at the Franklin Park Conservatory was Party + Empower. We paired strong, bold typography with a warm, “bubbly” background image that evokes the spirit of this annual summer event. This look was applied to multiple print and digital promotions for the event, which raises money to support Dress for Success’ mission to help women achieve economic independence by providing a network of support, professional attire and development tools. Throughout these materials, personal quotes from Dress for Success clients help to provide a personal connection to the cause.
Dress for Success
Sponsor Card: 4.25" x 11"
Welcome Card: 3.5" x 8.5"
Swag Bag Card: 5" x 7"
In 2018, the Columbus Zoo and Aquarium hosted a surprise party to celebrate Jack and Suzi Hanna’s 40 years with the Zoo. As the Zoo’s director, Jack Hanna helped make the Zoo what it is today, including its many educational programs and strong conservation efforts. In the design of these pieces, we pair Jack Hanna’s signature safari look with the sophistication of a high-end event. Die-cut leaves and a textured printing technique make this invitation package truly memorable. Ticket proceeds from this event launched the Jack and Suzi Hanna Fund for Wildlife Conservation, Transformative Education and Innovative Habitats.
Columbus Zoo and Aquarium
Invitation Envelope: 5.25" x 7.25", Printed on Mohawk 70lb Birch Loop Smooth
Invitation: 5" x 7" trifold, die cut and three levels of Raised UV ink
Invitation Inserts: 4.5" x 6.5"
RSVP Cards & Envelope: 5.5" x 4.25"
Follow-up Brochure Envelope: 12" x 9"
Follow-up Brochure: 8" x 10" accordion trifold, Printed on Cougar 100lb White Super Smooth Cover
Thank you Letter: 5.5" x 8.5"
Each year, NAAHL hosts a Policy & Practice Conference to discuss affordable housing, focus on innovation strategies and share best practices from keynote speakers and panelists. This year we refreshed the event design, applying a new theme that incorporates the DC skyline. This updated look and feel was applied to the conference agenda, speaker packet, folder, sponsor posters and email invitations sent to attendees.
National Association of Affordable Housing Lenders
Agenda: 7.5" x 11"
Speaker Packet: 8.5" x 11"
Folder: 9" x 12"
Sponsor Posters: 24" x 36"
Ibel Agency worked with the Pickaway County Community Foundation to redesign their website with a fresh, modern look and feel. PCCF’s goal was to establish their role in the community and highlight their diverse funds, grant opportunities and leadership training. The bright colors and modular layout of this site make it approachable and easy to access for its users.
Pickaway County Community Foundation
Since 2009, Ibel Agency has worked with Ohio Capital Corporation for Housing each year to develop a new theme for the organization’s annual partnership luncheon. With the title of “This is home,” the 2018 theme aims to leave attendees with an understanding of the meaningful work that OCCH does in collaboration with its partners. The logo for this theme is carried through all elements created for the event, including digital invitations, an event program, a presentation template, nametags and a video that was featured at the luncheon. We worked with the team at Loose Films to interview residents and OCCH partners for this video. The final piece tells the story of how the work OCCH does gives people a place that truly feels like home.
Ohio Capital Corporation for Housing
Program: 5.5" x 9"
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